Most products we buy are controlled by just a few companies. It's called "The Illusion of Choice."
Ever wonder why you can't get a Coke at Taco Bell? It's because Yum! Brands was created as a spin-off of Pepsi--and has a lifetime contract with the soda-maker.
Unilever produces everything from Dove soap to Klondike bars. Nestle has a big stake in L'Oreal, which features everything from cosmetics to Diesel designer jeans.
Despite a wide array of brands to choose from, it all comes back to the big guys.
Ever wonder why you can't get a Coke at Taco Bell? It's because Yum! Brands was created as a spin-off of Pepsi--and has a lifetime contract with the soda-maker.
Unilever produces everything from Dove soap to Klondike bars. Nestle has a big stake in L'Oreal, which features everything from cosmetics to Diesel designer jeans.
Despite a wide array of brands to choose from, it all comes back to the big guys.
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